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NewYork social-media-week2

Published on February 19th, 2013 | by Greg

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Social Media Week 2013: Get Connected!

Social media is a growing part of our every day lives. And every business, large and small, is affected by the swift change in mass media. Conversations about brands and products, hiring practices and pay scales, financial updates and art openings… they’re not only online, but spread across networks like Twitter and Pinterest and Facebook and Reddit. We used to look to newspapers and magazines for book reviews, but now we primarily check the web- and it’s not just books, but teachers and plumbers and restaurants and even prospective romantic partners.

The real world still matters though. Whether social media drives your sales or simply drives you nuts, it’s important to attempt to understand, manage, or at least consider. This week is Social Media Week, with events held throughout the world, from Copenhagen to London to Tokyo and many places in between. We’ll be attending events beginning today in New York City, at the Global HQ, where we’re looking forward to three days of interesting conferences and panels and discussions.

We hope you’ll join us for some of the many events this week, whether parties or lectures! Here are some highlights from each venue:

Connections: How The Internet of Things Is Transforming Our Social World with speakers from Google, MoMA, and the New York Times – 92Y Tribeca

FORTUNE Interview w/ Bonin Bough, Followed By: The Secret Sauce of Native Advertising? Authenticity. – JWT

We Built This City: The State of Civic Technology, with Code For America and IDEO – Bloomberg

It’s Complicated: Dating and Relationships in the Digital Age with speakers from OK Cupid, Cosmopolitan, and HowAboutWe – Hearst

For those not in one of the cities where official events are happening, there is still plenty to read, watch, and discuss online (and, of course, via pretty much every social media platform). But we strongly recommend that anyone in New York check out some of the events- Global HQ passes are still available at the door we hear, and are a great deal. For $140, it’s hard to imagine being able to see the co-founders of Reddit and Warby Parker, Esther Dyson, and the President of BuzzFeed anywhere else.

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About the Author

Greg dreamed up the idea for the Truly Network while living in Hawaii, which began with a single site called TrulyObscure. In 2010, when advertisers and readers were requesting coverage beyond the scope of that site, TrulyNet was launched, reaching a broader audience over a variety of niche sites. Formerly the head technology correspondent for the Des Moines Register at age 16, he has since lived and worked in five states and two countries, helping a list of organizations and companies that includes the United States Census Bureau, TripAdvisor, Events Photo Group, Berlitz, and Computer Geeks. He also served as the Content Strategy Manager for HearPlanet, a multi-platform app that has reached over a million users and has been featured in the New York Times, Hemispheres Magazine, National Geographic Adventure, Fox Business News, PC Magazine, and even Apple’s own iPhone ads. Greg has written as a restaurant critic and feature journalist for a number of national and international publications, including City Weekend Magazine, Red Egg Magazine, the Newton Daily News, Capital Change Magazine, and an arm of China Daily, Beijing Weekend. In addition, he has served as a consulting editor for the Foreign Language Press of Beijing, as well as a writer and editor for the George Washington University Hatchet, the school newspaper of his alma mater. Originally from Iowa, Greg is currently living in the West Village of Manhattan.



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